Include keywords from the job description within the summary to improve ATS compatibility and demonstrate immediate relevance.
Customize the summary for each application, highlighting skills and experience most relevant to the specific job requirements.
Include experience with specific CMS platforms (e.g., WordPress, HubSpot), social media management tools, or analytics platforms (e.g., Google Analytics).
Clearly list the types of content produced, such as 'website copy, blog articles, social media posts, email newsletters, product descriptions, case studies'.
Detail specific instances of content strategy implementation, such as 'Developed and executed a content calendar for a new product launch, increasing brand awareness by 20%'.
Instead of just listing skills, describe how you've used them. For example, 'SEO Writing: Optimized blog posts for target keywords, resulting in a 15% increase in organic traffic'.
Focus on metrics relevant to content writing, like engagement rates, conversion rates, SEO ranking improvements, or time on page.
Incorporate numbers and data to demonstrate achievements, such as 'Increased blog traffic by 25%' or 'Generated 100+ leads through targeted landing page copy'.
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